Head of Application Management, MOIM
s a valuable member of our product marketing department, you'll play a crucial role in planning and executing captivating marketing campaigns and materials. Your contributions will be felt worldwide as you collaborate closely with communication, sales, and product management teams in a truly global environment. You will drive and implement product marketing activities for the assigned product(s) in line with the agreed plan, including defining and communicating product value propositions and product positioning in accordance with the global product marketing strategy. The work model for the role is: hybrid ; #LI-Hybrid The role is contributing to the Motion / IEC LV Motors globally. You will be mainly accountable for: • Creative and Digital Marketing: Ideating and crafting compelling marketing materials, leading website design and updates, utilizing expertise in content management systems and Adobe tools, as well as collaborating with experienced professionals to foster skills and career growth. • Strategic Marketing and Implementation: Collaborating with management to define and implement strategic marketing plans, supporting business units, and executing annual marketing plans in collaboration with relevant divisions or product groups. • Market Analysis and Trend Monitoring: Collecting and analyzing market and competitor data, monitoring market trends, and recommending improvements to marketing strategies to meet changing landscapes. • Product Marketing and Support: Implementing product marketing strategies, defining and communicating product value propositions, supporting sales teams with relevant materials and guidance, as well as promoting segment, product, and tool knowledge.
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- 2 years of experience with product marketing activities
- University degree in Marketing, Digital Marketing, Communications or related field.
- Experience of creating presentations or other marketing materials is a must have.
- Knowledge or experience in website content management systems and Adobe tools (e.g. InDesign, Photoshop) or Power BI is a definite plus.
- Passion for building strong relationships and working in a collaborative team setting.
- Ability to communicate with a wide range of different stakeholders across all levels.
- Self-driven and proactive working methods with can do attitude.
- Customer-oriented mindset, always striving to deliver the best possible experience to our clients.
- Fluent English language skills.
The IEC Low Voltage Division is a technology leader delivering a full range of energy-efficient low voltage motors, including ultra-efficient solutions such as IE5 SynRM (synchronous reluctance motors). Through a global footprint, domain expertise and rugged designs, the Division provides reliable technology that improves efficiency and productivity even in the most demanding applications. We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to read more about us and learn about the impact of our solutions across the globe. #MyABBStory We look forward to receiving your application (documents submitted in English are appreciated). If you want to discover more about ABB, take another look at our website www.abb.com.
