Valona is the Global Leader in Competitive & Market Intelligence Solutions, empowering businesses to make data-driven decisions through our AI-powered SaaS platform and research services.
We're seeking a Content Strategist to take our global brand presence and content strategy to the next level. This is a strategic expansion where you'll work closely with our Content Manager to amplify our market impact and scale our content capabilities.
Our vision is to make every business decision insights-driven.
Reporting directly to our CMO, you'll work with our internal experts to create value-adding content, drive our global content strategy development, and refine and improve our SEO strategy.
This role is playing a pivotal role in:
- Developing and executing content strategies that resonate with enterprise buyers across the US and EMEA
- Creating compelling content to showcase our thought leadership
- Driving measurable business results with scalable content operations
We thrive in a scale-up environment, where you'll be expected to create content yourself. Therefore, we are looking for a doer who combines strategic thinking with hands-on execution.
- Develop and execute our existing comprehensive content marketing strategy, ensuring the alignment with our business objectives
- Plan content topics, themes, and formats with the content team, based on our strategy, audience insights, and market trends.
- Create high-quality content especially in written format (long-form SEO pieces, blogs, articles, whitepapers, social media posts, emails, etc.)
- Work with our SEO strategy to increase organic visibility and work as an instrumental part of our demand generation
- Develop our content marketing + SEO analytics and reporting further
Required experience:
- 5+ years in B2B SaaS content marketing, preferably in enterprise tech
- Proven track record of creating content for enterprise buyers, particularly in the US market
- Ability to grasp complex technical concepts and translate them into compelling content for the enterprise audience
- Strong understanding of SEO principles and content optimization
- Experience in content analytics and performance reporting
- Strategic mindset coupled with hands-on execution capabilities and a can-do attitude
- Strong project management skills
- Self-driven with excellent collaboration skills
- Hands-on experience with:
- Design tools (Figma, PowerPoint)
- CMS platforms (WordPress, HubSpot)
- Content analytics and SEO tools (e.g. SEMRush)
Bonus points for:
- Design skills and a general knack for visuals
- Prior experience in a high sales-touch enterprise SaaS environment
- Some experience in demand generation
Growth & Impact
- Autonomy to shape our global content marketing function
- Direct influence on company growth and market presence
- Professional development opportunities
- Work with a worldwide team of 200+ professionals
- Continue transforming our content strategy into a powerful, market-leading engine
Work Environment
- Flexible hybrid working model
- Choice of work devices and tools
- Bureaucracy-free, collaborative culture
- Colleagues worldwide, including Valonians based in Canada, the US, Malaysia, France, the UK, and Germany
Benefits
- Comprehensive healthcare plan
- Competitive local benefits package
- Flexible working hours
- Regular team collaboration opportunities
Location
While we embrace remote work, preference will be given to candidates near our Helsinki HQ for optimal team collaboration.
Apply Now
We’d love to hear from you! We invite interested candidates to apply and encourage you to do so promptly. Applications will be reviewed continuously until the ideal candidate is identified and the position is filled.
Questions?
Contact CMO Kati Tammisto:
- Email: kati.tammisto@valonaintelligence.com
- Phone: +358 40 775 7162